When your in a position to recruit highly qualified physicians, your reputation can make or break your ability to succeed. But it’s not only your reputation with prospective candidates that matters – your reputation among your fellow in-house and third party recruiters is important as well. One of the fastest ways to harm your reputation among your peers is to violate the National Association of Physician Recruiters’ code of ethics, and one of the easiest ways to violate it is with the end around.
Oftentimes this is done when an in-house recruiter purchases or has access to a list of physicians. Rather than contact them directly, the recruiter may wait to see if a third party recruiter they partner with refers one of the physicians on the list for a position. The in-house recruiter then claims they were already aware of the candidate, and goes on to contact them now that they know that the candidate is interested in the position. Not only is this dishonest, but it can have the following reprucussions that can place a recruiter’s ability to fill an open position in jeopardy.
1. Agency Recruiters Won’t Want to Work with You
The physician recruitment community is smaller than it may appear, and word of unethical behavior spreads quickly. Once third party recruiters become aware of your practice of not giving credit for properly reffered candidates, they will likely stop sending candidates your way – and so might their peers. Having third party recruiters refuse to work with you can severely impede your ability to fill a search in a timely manner, especially for hard to fill specialties and locations.
2. The Candidate May Withdraw their Interest
Loyalty isn’t dead, at least not to some truly stellar candidates. Many recruiters maintain long term relationships with their candidates, and work with them anytime they are looking to find a new postion. In fact, this relationship building is what sets truly stellar recruiters apart. But by trying to cut the recruiter out of the deal, you can inadvertently be harming your ability to hire them. At MDR Healthcare Search, we have had instances where candidates will refuse to speak to any recruiter but the one they have always worked with and will maintain contact with the recruiter long after they are placed.
3. Your Employer’s Reputation Can Be Affected
As a physician recruiter, you are the face of your organization. In working with candidates and third party firms, any questionable behavior you display can go on to paint your entire organization in the same light. Just like failing to let a candidate know that they are no longer under consideration can adversely affect your organization’s reputation among their peers, so can any dishonesty during the recruitment process.
While it may not seem like the end around would have any negative effect on your recruitment success, it can impact the number of candidates you have access to, your organization’s reputation, and in the end, your ability to fill an open position. Because of this, it is crucial that all recruiters observe physician recruitment ethics during the process.